Twelve years, in the order they happened
Nothing here was a strategy. Each step was a client asking for the next thing and us deciding whether we could do it properly.
Founded in Sydney
Three consultants and a server-migration practice. The first year was entirely subcontract work for larger firms.
First direct retainer
A logistics client asked us to stay on after a project. We had no service desk, so we built one — badly at first, and rebuilt it in 2017.
Melbourne presence
Two engineers, opened to serve existing clients with southern sites rather than to chase a new market.
Everything moved at once
Eighteen months of remote-work enablement compressed into six weeks. We took on more than we should have and said so afterwards.
Assurance practice
Formalised as a separate area with its own lead, specifically so that assessment work could stay independent of delivery.
24×7 cover
A genuine follow-the-roster arrangement rather than an on-call phone, after a P1 in 2023 that we handled slowly and honestly reported.
Where we are now
Thirty-eight people, eight sector clients, four capability areas, and roughly 30% of revenue on long-term retainers.